[pepti] Partner Program
Content Guide
Everything you need to know about creating content for [pepti]. Read this in full before you post anything.
Welcome to the team
Thanks for partnering with us. Our goal is simple: bring doctor-prescribed peptide therapy to people who need it, told by people they actually trust. That's you.
The content you make for [pepti] should feel honest, useful, and personal. Not salesy. Not gimmicky. Not over-promising. We're building a category-defining brand and the way you talk about us shapes that.
Quick start — read this first
- Disclose every post.
#adis required (FTC). Also include#peptipartnerfor tracking. - Never make medical claims. No “cures,” “treats,” or “guaranteed results.” See the do-not-say list below.
- Always link to the doctor-prescribed angle. We're a real telehealth brand, not a supplement seller. Real physicians, real pharmacies.
- Share your unique referral link. Every signup through your link earns you $25.
- Submit your monthly posts in your dashboard at the end of each month so we can review them.
Monthly requirements
To stay in the program and keep earning, you need to:
- ✓ Post 4 pieces of content per month mentioning [pepti]
- ✓ Properly disclose each post with
#ad(required) and#peptipartner - ✓ Include your referral link somewhere in the post
- ✓ Submit the URLs in your dashboard by the end of the month
What counts as a post:an Instagram post, IG reel, TikTok video, YouTube video, podcast episode, newsletter, X thread, or blog post — as long as it's public, has [pepti] mentioned visibly, and includes proper disclosure.
What doesn't count:stories that disappear in 24 hours (unless you save them as a highlight), reposts of someone else's content, comments on someone else's post, or posts where [pepti] is barely mentioned.
What to post about
There are tons of angles. Pick what fits your audience naturally:
Personal experience
Share your honest experience using [pepti] — the assessment, the doctor consult, the product, the results.
Education
Explain what peptides are, how they work, what people get wrong about them.
Recovery stories
If you use peptides for an injury, walk through your protocol and what changed.
Comparison content
Why doctor-prescribed vs grey market. Why [pepti] vs more expensive clinics.
Day-in-the-life
Show your morning routine, your workout, your protocol — peptides as one piece of a bigger picture.
FAQ / Q&A
Answer your followers' questions about peptides honestly. Tag [pepti] for the technical answer.
Voice & tone
[pepti] is the legitimate alternative to the grey-market peptide world. Confident, informed, and a little anti-establishment, but not snake-oil. Here's how to talk about us:
- • “Doctor-prescribed”
- • “A licensed physician reviewed my intake”
- • “Compounded at an FDA-registered pharmacy”
- • “In my experience...”
- • “Patients report...”
- • “Research suggests...”
- • “The legitimate alternative to the grey market”
- • “Cures” / “treats” / “heals” any disease
- • “Guaranteed results”
- • “FDA-approved” for compounded products
- • “Lose X pounds in Y weeks”
- • “Replaces medication”
- • “Steroid alternative”
- • “Miracle” / “breakthrough” / “secret”
- • Anything implying it works for everyone
- If unsure whether a product is branded (Wegovy, Ozempic, Mounjaro) or compounded, just say “doctor-prescribed.”
FTC disclosure rules
This is non-negotiable.
The FTC requires all influencer partnerships to be clearly disclosed. Failure to disclose can result in legal action against both you and us. Every single post about [pepti] must include disclosure.
How to disclose properly
- In the caption:
#adis required by FTC and must be at the beginning of the caption — not buried at the bottom. Also include#peptipartnerso we can find your post. - In videos: Verbally state “in partnership with [pepti]” or include a text overlay in the first 3 seconds.
- On Instagram: Use the “Paid partnership” tag in addition to the hashtag.
- On YouTube: Check the “Includes paid promotion” box AND mention it verbally.
- On TikTok: Use the “Branded content” toggle plus a hashtag.
Visual guidelines
- Show the product naturally. Hold the vial, show the unboxing, show your medicine cabinet. Don't make it look like a stock photo.
- Lighting and quality matter. Use natural light when possible. Don't post blurry phone shots.
- Brand colors: our greens are
#064e3b,#047857, and#10b981. Don't recolor our logo. - Use the brackets. The brand name is always written as [pepti] with the brackets. Not “Pepti” or “PEPTI.”
- Don't alter our branding. Don't add filters or recolor our logo.
Your referral link
When you're approved, you get a unique referral link (something like hellopepti.com/?ref=yourname). Share it in every post. Every new patient who signs up through your link earns you $25.
Make sure your followers know where to go. Example: “Check out [pepti] at my link in bio — doctor-prescribed peptide therapy delivered to your door.”
Monthly content review
At the end of each month, submit your post URLs in your partner dashboard. We review them within 48 hours and either approve or flag issues. Your $25 per signup commissions are paid out monthly.
What we're looking for:
- Proper FTC disclosure on every post
- No medical claims or banned phrases
- [pepti] clearly mentioned and not buried
- Referral link included
- Authentic and on-brand
Removal from the program
We may remove you from the program at any time, with or without notice, if:
We're a brand that takes compliance seriously. The peptide industry is under heavy regulatory scrutiny and we have to protect both you and us. If we remove you from the program, you can reapply in 90 days. Commissions earned but not yet paid out at the time of removal may be forfeited if removal is for a compliance violation.
Questions?
If anything in this guide is unclear, or you have a content idea you want us to look at before posting — reach out anytime.
partners@hellopepti.com →